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GULFCO EXPANDS PORTFOLIO WITH THE ADDITION OF TIM HORTONS COFFEE RANGE

Home > news & events > GULFCO EXPANDS PORTFOLIO WITH THE...

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GULFCO EXPANDS PORTFOLIO WITH THE ADDITION OF TIM HORTONS COFFEE RANGE

Home > news & events > GULFCO EXPANDS PORTFOLIO WITH THE...

Liezel Antonio
January 19, 2024
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Gulf Trading and Refrigerating LLC (GULFCO), a distinguished FMCG distribution company based in the UAE, is excited to announce a significant addition to its portfolio — the Tim Hortons Coffee range. This strategic partnership was solidified through an agreement between Goody Co. and GULFCO, marking a significant milestone in GULFCO’s commitment to offering an unparalleled selection of quality products to consumers in the UAE.

The collaboration with Goody Co., the exclusive distributor of Tim Hortons Coffee in the Gulf region, demonstrates GULFCO’s dedication to enhancing its product offerings and meeting the evolving preferences of consumers. The Tim Hortons Coffee range is renowned for its exceptional quality and rich flavors, and GULFCO is proud to bring this iconic brand to coffee enthusiasts across the UAE.

Mohd Sabry, Director of GULFCO, expressed his enthusiasm about the partnership, stating, “We are thrilled to welcome Tim Hortons Coffee into the GULFCO family. This collaboration aligns perfectly with our commitment to providing consumers with the best and most diverse range of products. Tim Hortons is an internationally beloved brand, and we are confident that its premium coffee range will resonate well with our customers.”

Distribution of the Tim Hortons Coffee range has commenced across all of GULFCO’s channels, including Modern Trade, Convenience Stores, Traditional Trade Channel, HORECA, and top E-commerce operators. Early indicators show a swift and positive response from consumers, with noticeable product pick-up across all channels.

This strategic addition to GULFCO’s portfolio not only strengthens its position in the market but also reflects its responsiveness to the dynamic demands of consumers seeking quality and variety in their coffee choices.