Mr. Srikanth holds a critical role in GULFCO, where he spearheads the development of the commercial business across the UAE. His primary responsibilities encompass designing and implementing both short-term and long-term strategies aligned with corporate objectives. By effectively delivering on financial plans and ensuring performance within the defined budget, he plays a vital role in driving the company’s success.
Within his role, Mr. Srikanth specifically manages the HORECA channel, with the objective of cultivating and expanding the company’s presence in the HORECA business sector in the UAE. He is accountable for devising and executing strategies that contribute to the achievement of key annual business objectives. Moreover, he focuses on driving plans and budgets for the Food and Beverage division, aiming to deliver the targeted financial contributions.
Furthermore, Mr. Srikanth actively identifies high-potential areas and key growth drivers for various stakeholders such as Principals, Brands, Customers, Suppliers, Market Channels, and External Vendors. By leveraging these insights, he seeks to generate additional revenue streams and establish mutually beneficial sourcing partnerships on advantageous terms that support sustainable growth for the company.